CASE STUDY Bridging the Gap β Closing a Complex Orthopedic Search in Texas
Background
A respected healthcare provider in Texas was looking to add an experienced orthopedic surgeon to its growing team. The ideal candidate, according to leadership, would check every box: strong training, board-certified, in practice for at least five years, and willing to put in serious work.
The role was high-impact. The expectations were high. But the budget? Not quite aligned.
From the beginning, the client was clear about their wish list β and hesitant about stretching financially. While they werenβt offering a ‘lowball’ package, it was tight given the level of experience and clinical value they were seeking. Still, they remained open to adjusting if the right candidate surfaced.
Challenge
The recruitment challenge was two-fold:
- The clientβs compensation range was below market for their stated criteria β yet they wanted seasoned talent.
- Toward the end of the process, the candidate they were most excited about revealed he was looking for more than he had originally communicated.
The client had already inched past their initial budget, offering an improved base salary and a more competitive sign-on bonus. But this late-stage change in expectations left them uncertain and frustrated. They tasked us with solving the impasse.
Solution
We took a dual-strategy approach β guiding both parties toward a shared understanding of value:
- With the candidate, we shared salary trend data for orthopedic surgeons with his background and years in practice. We helped him recognize that the offer was actually quite strong for the region β especially when factoring in Texas’ lack of state income tax, the opportunity for mentorship, and the room for clinical and leadership growth.
- With the client, we built a detailed financial breakdown. Using hard numbers and industry benchmarks, we showed the cost of unfilled positions: delayed procedures, lost referrals, lower surgical revenue. We helped them see that a slightly higher investment now would save them far more in the long term.
This wasnβt about salesmanship β it was about bridging a value perception gap with data, empathy, and honest insight.
Result
- The candidate accepted the offer β slightly adjusted, but still within reason.
- The client stretched a bit further, knowing the math (and the strategic upside) supported the decision.
- The deal closed in six months, following a 14-week sourcing and selection process that narrowed the pool to two finalists.
The surgeon onboarded quickly and began making an immediate clinical impact β and both sides came away feeling like they won.
Takeaway
Recruitment isnβt just about sourcing talent β itβs about navigating complexity. By leading with insight, transparency, and flexibility, we helped two great partners meet in the middle and move forward stronger than before.